Discover how protective puts, covered calls, and collar strategies can safeguard portfolios against market downturns, exploring implied volatility, option Greeks, and practical compliance considerations in the Canadian financial context.
Have you ever clutched your phone, nervously watching the market slip while you fought the urge to sell your stock holdings? Investing can be an emotional roller coaster, right? Well, that’s where options can help settle some nerves. I remember the first time I bought a protective put—it felt almost magical to know that I could lock in a minimum exit price if things went south. But, of course, options aren’t magic. They come with premiums, trade-offs, and some complexities. The good news? Once you understand the basics, options can become very handy tools in your arsenal for limiting downside risk. Let’s talk about how that works.
Options, at their core, are derivative contracts giving the holder the right—but not the obligation—to buy or sell an underlying asset at a specified strike price on or before a certain expiration date. They’re often used to hedge risk, which makes them extremely relevant to Chapter 16’s theme: managing your client’s investment risk. In this section, we’ll look at different ways to protect portfolios using options, some practical strategies that can reduce exposure to big price swings, and the critical trade-offs you need to consider.
Before we dive into specific strategies, let’s make sure we’re on the same page with a quick refresher on some key concepts and definitions:
• Option: A contract granting the right (not the obligation) to buy (call) or sell (put) an underlying security at a specified strike price until its expiration date.
• Strike Price: The price at which the underlying security can be purchased or sold.
• Option Premium: The amount paid or received for buying or selling an option.
• Call Option: Gives you the right to buy the underlying security.
• Put Option: Gives you the right to sell the underlying security.
Also keep in mind that the market for these instruments in Canada is typically facilitated on the Montréal Exchange (https://www.m-x.ca/). Their website offers a wealth of information, including option chain data, contract specifications, and educational resources. Alongside that, the Options Industry Council (https://www.optionseducation.org/) provides open-access courses and solid reference materials on derivatives.
Let’s explore how to put options to work to reduce your clients’ investment risk.
Options can do more than just speculate on price movements: they can help protect stock portfolios from downward moves, generate income that offsets mild losses, and reduce volatility. That said, each strategy comes with costs—mainly, the option premium—plus certain constraints and potential missed opportunities. Advisors need to weigh the premium cost against the level of protection desired. Also, you’ll want to ensure you comply with the Canadian Investment Regulatory Organization (CIRO) guidelines for client suitability, especially regarding derivatives knowledge, trading authority, and risk disclosure.
To illustrate, let me share a quick personal experience: I once had a client who was incredibly bullish on a particular tech stock but worried about a market correction. We used a protective put. Yes, it cost a bit, but the client was able to sleep at night. And I was able to keep them invested in a stock that fit their growth goals because we had a floor in place. Sure, the premium was effectively an “insurance cost.” But that peace of mind was worth it.
The protective put is arguably the most straightforward option strategy for risk management. All it means is you buy a put option on a stock (or an ETF) you already own. If the stock price falls sharply, the put gives you the right to sell the stock at the strike price, limiting your downside. If the stock rallies, you keep the gains (less the cost of the put). It’s like taking out an insurance policy on your car. You hope not to use it, but when you need it, you’re really glad it’s there.
• Scenario: You have 100 shares of DreamCo, trading at CAD 50 per share.
• You buy a put option with a strike price of CAD 48, paying CAD 1 per share in premium.
• If DreamCo drops to CAD 40, you can exercise the put and sell your shares at CAD 48, limiting your loss.
• Your maximum loss is now CAD 3 per share (the drop from 50 to 48, plus the premium of 1). Without the put, your loss would have been CAD 10 per share.
Below is a simple flowchart to illustrate how a protective put transaction is structured:
flowchart LR A["Own Stock <br/> (Long)"] --> B["Buy Put Option"] B["Buy Put Option"] --> C["Limit Downside <br/> Risk"]
• A[“Own Stock
(Long)”]: You already own shares of a stock or ETF.
• B[“Buy Put Option”]: You purchase a put option with a suitable strike price.
• C[“Limit Downside
Risk”]: If the stock price plunges, the put option can be exercised or sold, reducing potential losses.
The cost of the put option reduces your net returns if the market doesn’t drop, but it also reduces your losses if the market does drop. Think of it like paying for insurance. Not free, but valuable if something goes wrong.
Sometimes, your clients may already own a portfolio of equities and wonder if there’s a way to cushion the downside risk slightly—while generating a bit of extra income. The covered call is a strategy where you hold a stock (or ETF) and write (sell) a call option on that position to collect a premium. The reason it’s called “covered” is you own the underlying stock, so if your call gets exercised, you can deliver those shares.
• For example, suppose you own 200 shares of MapleTech at CAD 60 a share.
• You write (sell) two call contracts with a strike price of CAD 65, receiving CAD 2 per share in premium.
• If MapleTech trades above 65 at expiration, the calls might be exercised, and you have to sell your shares at 65. You make a profit from 60 to 65 plus the premium of 2. However, if MapleTech soars to 75, you miss out on those extra gains above 65.
• If MapleTech stays flat or drops, you keep the premium, which offsets some of your losses, but you still face downside risk below your breakeven point (stock purchase price minus premium earned).
Writing a covered call collects immediate income but caps your upside at the strike price. Because you’ve received the premium, you reduce your cost basis slightly, helping offset small losses. But if the stock has a dramatic drop, the premium alone might not be enough to protect you fully. It’s a limited safety net.
Here’s a quick flowchart:
flowchart LR A["Own Stock <br/> (Long)"] --> B["Sell Call Option"] B["Sell Call Option"] --> C["Collect Premium and Potentially Cap Upside"]
• A[“Own Stock
(Long)”]: You hold shares of the underlying.
• B[“Sell Call Option”]: You write a call, receiving premium income.
• C[“Collect Premium and Potentially Cap Upside”]: Premium offsets some downside, but you might have to sell your shares if the stock rallies above the strike price.
What if you combined a protective put and a covered call on the same stock you own? That’s a collar. You buy a put for downside protection and simultaneously write a call to offset the cost of the put (at least partly). So, you end up with a corridor for your stock’s returns—you place a floor and a ceiling on how much you can lose or gain over the period.
• Collar structure:
Often, the premiums offset each other to some degree. If the market tanks, your put helps protect your position. If the stock shoots up, your call may be exercised—you’ll profit up to the strike price but miss any gains above that level. The collar strategy can drastically reduce the volatility of a stock position, but it also imposes an “opportunity cost” if the stock rallies strongly.
Here’s how you might visualize the collar strategy:
flowchart TB A["Own Stock"] --> B["Buy Put <br/> (For Downside Protection)"] A["Own Stock"] --> C["Sell Call <br/> (For Premium Income)"] B["Buy Put <br/> (For Downside Protection)"] --> D["Reduced Loss if Stock Falls"] C["Sell Call <br/> (For Premium Income)"] --> E["Income Offsets Put Cost <br/> but Caps Upside"]
Every option bought or sold carries a premium, and that premium impacts your net returns. If your protective put never gets used because the stock price rises, you lose that premium. But if it saves your portfolio from a crash, it’s worth every penny. Similarly, with the covered call, you gain premium income, but you might end up capping significant upside if your stock surges.
Advisors need to strike the right balance. Sometimes, it might feel like you’re hesitating to pay “extra costs” for these hedges, but there is comfort in the knowledge that your portfolio is more stable—especially crucial for clients with lower risk tolerance or shorter time horizons.
One of the major determinants of option pricing is implied volatility (IV). This is essentially the market’s forecast of the underlying’s future volatility. The higher the implied volatility, the higher the premiums. If you’re buying options, high implied volatility can feel expensive. If you’re writing options, high implied volatility means higher premiums for you, but also a higher expectation of price swings.
I recall one year when a client insisted on buying puts right before major earnings announcements because the stock was prone to big moves. The implied volatility was sky high, so the puts were not cheap. But guess what—as soon as the earnings event passed and the stock remained reasonably stable, IV cratered, and the put’s value sank. Timing and knowledge of implied volatility behavior can matter just as much as the stock’s actual price direction.
The so-called “Greeks” measure different types of risk and sensitivity in an option’s price:
• Delta (Δ): How much the option price changes for a CAD 1 change in the underlying stock.
• Gamma (Γ): The rate of change of delta itself as the underlying moves.
• Theta (Θ): How much value an option loses each day as expiration nears (time decay).
• Vega (ν): How sensitive the option price is to changes in implied volatility.
If you’re going to help clients manage their positions with options, it’s helpful to keep an eye on these Greeks. For instance, if you buy a protective put (which typically has a negative delta), your overall portfolio delta might be adjusted to reflect the partial hedge. Understanding how gamma can accelerate gains or losses near the option strike, how theta can erode option premiums over time, and how vega can increase or decrease the cost of the hedge is crucial for professional option risk management.
For a rough example: if you have a protective put with a delta of –0.3, a quick move downward in the stock price by CAD 1 might cause the put to gain about CAD 0.30 in value, partially offsetting your losing stock position. Gamma measures how that –0.3 might shift to –0.4 or –0.5 if the underlying price continues to drop, thus changing the hedge ratio. While we usually can’t see the future, we can at least measure these sensitivities to anticipate potential changes.
From a regulatory standpoint in 2025 Canada, all references to the defunct MFDA or IIROC now fall under the umbrella of the Canadian Investment Regulatory Organization (CIRO). CIRO enforces proficiency requirements for advisors looking to trade in options on behalf of clients. If you operate a discretionary account or do covered options strategies for your clients, you must meet CIRO’s professional exams and maintain the necessary licensing. Always ensure you meet Know-Your-Client (KYC) obligations, so clients understand the risks involved with derivatives. You also want to keep their risk profiles updated, because these strategies, while they reduce certain risks, still involve complexities and potential pitfalls.
Furthermore, the Canadian Investor Protection Fund (CIPF) remains the sole investor protection fund after merging with the MFDA’s former insurance protection entity. Although CIPF coverage doesn’t guarantee you against market losses, it plays a critical role if a member firm becomes insolvent. For resources on staying compliant with regulatory requirements, check out the CIRO website (https://www.ciro.ca).
Let’s walk through a simplified scenario:
• Protective Put Example:
• Covered Call Example:
• Collar Example:
In real life, the math can get more intricate, and you need to factor in commissions, taxes (which can vary if you’re in a retirement account or taxable account), and short-term option expiry issues. But these examples show how the strategies work.
• Overpaying premiums in a high-implied-volatility environment.
• Using exotic options (like barrier options or weeklies) without fully understanding the complexities.
• Failing to update or roll over positions before expiration.
• Over-hedging, leading to large option costs that eat into your portfolio returns.
• Underestimating the risk that your call options might be assigned early (especially for American-style options).
• Not monitoring how your Greeks shift as markets move.
It’s easy to fall into these pitfalls when you’re juggling busy days or if you’re new to derivatives. A careful approach is always recommended, along with constant learning and sometimes professional consultation with specialized derivatives strategists.
• Montréal Exchange (https://www.m-x.ca/): Official source for Canadian listed options, trading data, contract specs, and educational materials.
• Options Industry Council (https://www.optionseducation.org/): Free courses, webinars, and resources for teaching the basics (and not-so-basics) of options.
• CIRO (https://www.ciro.ca): For updated regulatory guidelines, licensing, and continuing education requirements.
• “Options as a Strategic Investment” by Lawrence G. McMillan: A comprehensive guide for advanced strategies.
• “Option Volatility & Pricing” by Sheldon Natenberg: Deep dive into volatility, the Greeks, and pricing mechanics.
• Online Modules: Interactive Brokers’ Traders’ Academy, CME Institute, and various financial e-learning platforms also have extensive courses on options.
One last note: maybe you’re reading all this and thinking, “Options sound complicated!” But hopefully, you can see that once you understand the fundamentals, each strategy has a clear purpose in risk management. Start small, maybe with a protective put on a single stock position, and watch how the payoff works. Over time, you can layer on more advanced strategies, like rolling over puts or combining them with covered calls to form collars. Just remember that no strategy is free—each has a cost, an upside limit, or both.
Now that we’ve covered how to hedge risk with options, consider adding these tools to your advisory toolkit if you think your clients can benefit from a greater sense of security and more stable portfolio returns. And always stay up-to-date with CIRO’s requirements to ensure your usage of options is consistent with the current regulatory environment.